SEO audit: professional analysis for real insights

Would you like to have your website assessed across all relevant SEO aspects but aren’t sure where to begin? Or have you already tried analysis tools and SEO crawlers, only to find that their standard reports offer little clarity — let alone real priorities?

We bring clarity: with a structured overview of your website’s current status, concrete recommendations for your next steps, and a solid foundation for your SEO strategy.

What is an SEO audit - and what does it do for you?

An SEO Audit from ONE Beyond Search is a comprehensive, end-to-end review of your website. The goal: to identify weaknesses, uncover opportunities, and derive clear, prioritized recommendations based on impact and effort.

To achieve this, we take a deep, structured look at your site. We analyze where you’re already performing well and where there’s room for improvement. Our focus includes classic technical aspects such as

• Static HTML Code vs. rendered Code
• robots.txt
• XML Sitemaps
• Meta Robots & X-Robots
• Structured Data

but also the structural evaluation of your information architecture and content based on on-page elements such as

• Meta data: Title & Meta Description
• HTML Headline Structure
• Internal Linking & Anchor texts
• Orphan Pages
• Duplicate & Thin Content

and, of course, an analysis of Page Performance & Core Web Vitals. This includes, among other things, an assessment of

• Image Formats & Sizes
• Server Response Times
• Loading behavior of third-party integrations (e.g. tracking pixels or A/B testing tools)
• Compression
• Caching

Tailor-made SEO Audit: build the package that’s right for you

SEO audits are generally not a one-size-fits-all - every project has different requirements. Our in-depth core package provides a complete overview - tailored precisely to your website and your goals. If you want to go even deeper, you can flexibly expand the audit with optional modules.

*Please consider this information as a guideline - we can easily determine the exact effort with you in a free initial consultation. Depending on the size or complexity of the domain, the effort involved will tend to be at one of the two ends of the specified range. In rare cases, the effort may exceed the maximum given here.

Not quite what you're looking for?

No problem! Our packages serve as a guide to how the costs of an SEO audit typically break down. If your requirements differ from this, we will be happy to create a Custom SEO-Audit tailored to your needs.

You were looking for Deep Dive Audits?

Maybe you will find what you are looking for here, or do not hesitate to send a message with your request.

4 steps to actionable SEO measures with real impact

Our audit methodology follows a clear, structured process. In four clearly defined steps, we guide you from the first meeting to an actionable SEO roadmap.

The tangible output of the audits?

• Audit-Report (PDF): A comprehensive report of the audit results including an overview of all audited issues and the prioritized measures derived from them.
• Detailed Tables (Excel, optional): Further results of the audit, such as metadata or URL lists for which action is required.
• Review Call (video call, 60 Min.): Presentation of the results, joint discussion of the next steps and space for individual questions - personal and hands-on.

We are also happy to take on the creation and/or review of the JIRA tickets for a seamless integration of the measures into your existing development processes.

What others appreciate about our work

I can highly recommend working with Matthias Hotz. He is a technically brilliant SEO expert with an enormous knowledge base who can answer even complex questions quickly, precisely, and with a realistic understanding of corporate structures. Thanks to his empathetic nature and his drive to find smart solutions, our collaboration was not only very pleasant but also had real momentum.!

Florian Hink

SEO Manager EURONICS

With Daniel as your SEO consultant, you get professional, modern guidance that impresses through its quality and truly collaborative partnership.

Dr. Eva Kinast

Executive Leadership Ccoach

We’ve been working with Daniel for almost five years, and he is not only always up to date technologically, but also able to develop and implement strategic concepts. His professionalism is impressive in every respect, and the collaborative, equal-footed way he works makes him indispensable to us.

Frank Selter

Founder & Managing Director Kaipara

Thanks to our collaboration with Matthias, we were able to comprehensively optimize our website from an SEO perspective. We are impressed by his in-depth analysis, the clear prioritization of necessary actions, and the pleasant, straightforward collaboration at the highest level. Our strong online visibility is a key factor in our business success.

Torsten Tiedt

Founder & Managing Director Aktienfinder.net

Working with Chrissy was collaborative, trusting, reliable, and highly professional. Thank you for the great time together!

Laura Denise Kormann

Brand Management and Communication Buderus

SEO audit tools? We use them, of course — but selectively, not blindly.

A thorough SEO audit requires more than just a tool, but the right tools are the basis. As a rule, we start with professional crawling tools such as Screaming Frog, Lumar or Audisto to record the (technical) structure of your website, among other things. Depending on the objective, we also use specialized tools - for example for page speed or off-page analyses.

Tools that generate entire audits automatically should be treated with caution. They usually only provide a standard classification of errors and optimization potential without classifying the relevance of these for your website.

Our approach is therefore: data from professional tools + the expertise of experienced SEO consultants = an SEO audit that really gets you ahead.

Post-audit is the time for implementation.

You don't just want to know what weak spots your website has, you want to take direct action?

Then we will be happy to support you in the next step: with the development of custom-fit concepts, for example for the targeted optimization of internal linking or the most efficient way to achieve a green Lighthouse Score. On request, we can turn the audit results into concrete roadmaps for you and start the operational implementation with you as part of our SEO Consulting!

What we stand for. And what you can rely on.

This is what a project with ONE Beyond Search looks like

Fill out the contact form	Free initial consultation	Offer and project start	Project progress and reporting
A brief and concise description of your request will help us to process it quickly and efficiently. We will contact you within 48 hours to arrange an appointment for an initial consultation. Skip to Contact Form	We get to know each other during the initial consultation. We clarify your current situation and the goals you want to achieve. We then agree on the appropriate service packages and framework conditions in order to create a tailor-made offer.	We begin our collaboration once the offer has been signed. To get started, we organize a kick-off meeting with all relevant stakeholders to clarify any open questions, refine objectives, and begin implementation immediately.	We will keep you regularly informed about progress, provide reports, and discuss the results. Regular feedback and review sessions are planned for ongoing projects in order to continuously improve our collaboration.

Frequently asked questions

What is the difference between a Site Audit and a Site Clinic?

There is no difference. Both terms are widespread and are used according to individual preference. From a technical point of view, there is no fundamental difference between the two. Always find out in advance whether the analysis you are commissioning includes what you need - this cannot be deduced from the terminology.

How much should I expect to invest in an SEO Site Audit?

This depends on the size and complexity of your website and, of course, which topics you want to have checked. As a rough estimate, you can expect to pay at least €2,500. Cheaper offers usually mean that the audit is carried out by an inexperienced consultant and/or that the audit is highly automated. Both can lead to highly standardized template audits that in no way truly uncover and prioritize the weaknesses in the context of your setup. Of course, professional audits become more expensive as the number of pages and/or complexity of the setup increases. nother cost factor is, of course, that an audit is carried out by a very experienced expert, who in turn can recognize essential issues more quickly and evaluate them individually.

Will the SEO Audit have a direct effect on my Google rankings?

No, an SEO audit “only” has an indirect effect on Google rankings. he audit is an analysis of the current website for all relevant SEO factors. It forms the basis for the subsequent implementation of measures by uncovering and prioritizing all fields of action according to their impact on SEO performance. Google rankings can only be influenced by implementing (the most important) measures, as the relevant changes to your website (technical, content-related, structural) must first be live. Only then can Google re-assess the pages, evaluate them and then display them higher up in the search results.

​​Should I do a Site Audit before or after a relaunch?

A site audit can be useful both before and after a relaunch.

Conducting an SEO audit BEFORE a relaunch can be useful to identify existing problems and ensure an SEO-friendly migration. You can uncover errors and weaknesses of the current website and identify improvements that should be better implemented on the future website (new design, new CMS, etc.). The advantage is that legacy issues are not migrated and can be cleaned up directly during the relaunch process. It should only be clearly defined in advance which page areas / content will be retained and which can be excluded from the analysis because they will no longer exist in the future. Otherwise, time and budget will be wasted unnecessarily.

It can be useful to carry out a corrective SEO audit AFTER a relaunch to ensure that the relaunch was successful and that no serious problems have emerged and/or to record the status of the new website. Ideally, however, there should be targeted relaunch support to ensure that the most important technical and content checks are carried out before the relaunch and that quality assurance is ensured during the migration phase. In addition, targeted Relaunch Consulting is the most efficient way to determine which SEO-relevant adjustments should ideally already be integrated for the go-live and which additional improvements can be added later on without risk and considerable additional effort.

For seamless planning, testing and monitoring of the redirects - with which every migration stands or falls - a complete audit is not required, but appropriate effort BEFORE, DURING and AFTER the migration.

Is a Content Audit included in the Site Audit?

No, a content audit is not part of the site audit. However, you will receive insights into quantitative factors of your website content such as indexability, metadata or headline structure in the site audit.

Is there anything else we can do for you?